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Monthly Archives: July 2012

2012 Canadian Olympic Team Uniforms – Case Study & Process

After great success with the 2010 Canadian Winter Olympic Uniforms, the Hudson’s Bay Company asked Arcade to work with their team to conceptualize and design the 2012 Canadian Summer Olympic Uniforms. The first step in this process was to come up with inspiration for the collection. Like in the winter games, we looked at what […]

North Star S12 Lookbook & Graphics

Classic Canadian Sportswear brand North Star is back and in it’s second season. Arcade is proud to be part of yet another iconic Canadian endeavour. Visit them at

Let’s Be Frank Identity

Nike Canada Identity