203-358 Dufferin St.
Toronto, Ontario
Creative Branding, Design and Experiences.
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Monthly Archives: December 2010


Remember these? After an incredibly popular launch leading up to the 2010 Vancouver Olympics, the red mittens are back in support of Canada’s Olympic team. Launched by the Canadian Olympic Foundation and Hudson’s Bay Co., $10 from each pair sold goes to the development of Canadian athletes. Arcade was tasked to develop the “CANADA” wordmark. […]

We Won Our First Award!

Arcade is honoured to be an Applied Arts award winner! We won in the Complete Design Program category for the Official Vancouver 2010 Olympic Apparel Collection. Arcade conceptualized, designed and executed all graphics for the uniforms worn by Team Canada, and executed the official photo shoot, promotional video and limited-edition legacy book. The work was […]

New Era XC- 90TH Anniversary Design Project

Arcade was asked by New Era to participate in their 90th Anniversary Design Project. Arcade was selected for the project among 90 other influential artists, celebrities and musicians including Jay Leno, Tina Fey and Ludacris. Arcade received a blank, white 59FIFTY fitted cap to use as a canvas and was asked to create an inspiring […]

God Save The Queen: The Next British Invasion

Arcade developed the creative for God Save The Queen: The Next British Invasion, a two-day landmark event hosted by The Hudson’s Bay Company at The Room in celebration of their 1-year anniversary. As a celebratation of London Fashion, the event invited Top British designers including Olympia Dellal, Giles Deacon, Mark Fast, Erdem Moralioglu, Jonathan Saunders, […]